Thursday, 14 March 2013

Peer Comments (13-3-2013)

Peer One: Sunprit Singh
Out of my three concepts, only two made it past the first scrutiny. My first aid packaging design was interesting, however he said it didn't necessarily relate specifically to the brief. The second idea I had, which involved redesigning new packaging for hydration tablets, was better suited as I had more experience myself with this issue, due to my own experiences with the product. He recognised that because I had more of a connection with that concept, I should use it to my advantage, as passion in design is something which could help greatly.

Peer Two: Reza Sazesh
Reza was extremely interested in my packaging design for first aid, he thought that the research I had gathered was interesting and he figured that it was a product which could be used by many, if I came up with a design that provided a viable solution to the brief.

Tutor: (Simon)
After I presented all three of my concepts with my research Simon gave me a few interesting things to think about. First off I needed to re-evaluate the materials which one of my concepts were to be made out of. The issue came up of whether products should be made for one time usage only or to be made to last. I realised that I needed to conduct research on other similar products on the market to see whether or not they were successful for being a one use product or a durable one, which lasted for mutiple uses.

What did I learn:
After watching a few other students and tutor's working together on this project, I learnt that the three different levels of design, Visceral, Behavioural and Reflective will play an important role in this project. Most design's I saw addressed the chosen social issue in at least one way, however a successful product needs to address a social issue by breaking through both the physical and emotional barriers of a user. For example, Apple products are designed in such a way that they are instantly recognisable due to their sleek and stylish look. They have created both a product and packaging that truly connects with it's users.

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